Industry: Accounting & Financial
Services Provided: Digital Strategy, Website Development, Content Marketing, SEO & Google Campaigns
Melican Partners, a well-respected accounting firm, faced challenges in gaining substantial online traction. Despite its strong reputation, it struggled with low organic traffic and an outdated digital strategy and website. They turned to Search Digital to revamp their online presence and develop a strategy to increase organic traffic and drive more qualified leads.
Growth in engaged organic users highlights the effectiveness of content strategy, UX improvements, and intent alignment.
Maintained a strong 6.69% conversion rate through a highly targeted and optimised Google Ads campaign.
Organic users increased by 72.3% over a 3-month period, supported by a 55.05% lift in sessions.
| Month | Organic Users |
|---|---|
| June 2023 | 58 |
| July 2023 | 246 |
| August 2023 | 179 |
| September 2023 | 123 |
| October 2023 | 145 |
| November 2023 | 96 |
| December 2023 | 100 |
| January 2024 | 106 |
| February 2024 | 91 |
| March 2024 | 131 |
| April 2024 | 214 |
| May 2024 | 133 |
OBJECTIVES:
RESULTS:
We provide clear, easy-to-understand reporting so you always know how your campaigns are performing. From traffic and conversions to ROI, everything is tracked and explained — no guesswork, just real insights.
With years of hands-on experience across SEO, Google Ads, and digital strategy, we know what works. Our approach is built on proven methods that drive consistent, measurable results.
Your campaigns are managed by specialists who focus on performance and growth. We don’t take a set-and-forget approach — we continuously optimise to improve results and maximise your return.
We’ve helped numerous businesses grow through strategic digital marketing. From small businesses to established brands, our focus remains the same — delivering results that matter.
